VITHAS

 

In 2012 we paved the way to communicate the Vithas brand as a new player in the Spanish healthcare sector. Since then, we manage and coordinate the group's communication on both local and national levels

 

 

Company

Company

Vithas is the first healthcare company created with 100% Spanish capital and the second founded in Spain. Every year, the company serves more than 5 million patients in its 19 hospitals and 27 specialized centers, known as Vithas Salud.

Vithas also boasts a network of the over 300 laboratories across Spain, as well as a strategic alliance in the Balearic Islands with Red Asistencial Juaneda (Juaneda Welfare Network), which has five hospitals and broad network of medical centers throughout the region.

Areas of action

Areas of action

  • Strategic Consulting: launc of the Vithas brand
  • 2012 road show with institutional presentations in 10 provinces
  • Sectorial positioning in the Spanish private healthcare market
  • Permanent press office
  • Development and implementation of corporate communication strategies on local and national levels
  • Creation of informational collateral
  • Corporate website
  • Development of crisis communication manual
  • Consulting in social networks

Grifols
Medela
Armabex
BlueBay Hotels
Coretti
Fundación Severiano Ballesteros
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