Servocar is an Spanish meat distribution company that was falsely accusing by and important multinational of selling. In a matter of hours, we developed a media action plan to constructively adress the situation and protect the company's image
Company
Led by José María de la Fuente, Servocar has operated in the Spanish market for more than 25 years. The company's strategy centers on offering products to the highest quality, including pork, beef, lamb and poultry.
Areas of action
Definition of the communication strategy, identification of key messages and implementation of a media action plan within hours.
Spokesman training and institutional communications consulting to attract the attention of public organisms and medio outlet.
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